Seth Damm in his studio, with a number of hanging Neon Zinn necklaces. The line is
named after historian and civil rights activist Howard Zinn. Credit: Andrea Coan
By Kseniya Sovenko
Three years ago, Seth Damm fell in love with 200 yards of raw cotton rope.
The softness and beauty of the glowing-white material instantly enticed Damm — a designer with the hands of a carpenter’s son — to start experimenting. It was this fast love that inspired Neon Zinn, a collection of vibrant, sculptural rope jewelry.
Today, fashion-forward individuals from all corners of the world — Brooklyn, Paris, St. Barth’s, New Orleans, Mexico, Brazil — are hitting the streets with ornate pieces of rope hanging from their necks. Solange Knowles, Beyoncé’s sister, has been carrying Seth’s designs at her shop in New Orleans, a fashion and lifestyle boutique named Exodus Goods.
Sometimes it’s hard to remember that all of these loud, colorful designs originally came from rainy Seattle.
Ukrainian-born Kseniya Sovenko is a student at the University of Washington, studying journalism and sociology. A nationally ranked competitive ballroom dancer, she spends her free time at the dance studio. In addition to instructing dance, Kseniya works as the intern for Laud Social, a local startup focusing on helping brands connect through social media.